Pilot shop · live
St Pete Running & Coffee
St. Petersburg, FL
42%
REPEAT CUSTOMER RATE
120
MEMBERS SIGNED UP
Fifty people signed up in the first week without any staff promotion. One month in, 42% had already come back for a second visit — proof the card was doing its job, not just collecting signatures.
The bigger lesson wasn't about signups — it was that keeping a busy shop talking about the card, day after day, is the real challenge. That's what we're still actively solving here.
"We didn't need another app. We needed people to actually notice we had a loyalty program at all."St Pete Running & Coffee